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What can be offered as a reward?

And how many rewards can I offer?

Updated over a month ago

You can offer an unlimited number of rewards on your project page at any one time.

What's more, you can offer rewards for pledges in addition to simply collecting donations. If you're not sure what the difference is between pledges and donations, you can find out here.

WHAT CAN I OFFER AS A REWARD?

Rewards can be anything that would appeal to your supporters, including products, services, events, experiences and sponsorship. They could be the items you're raising funds to create, such as a copy of your album or a special edition of your book.

You could also offer exclusive experiences that show off your business, like a cooking masterclass or yoga workshop. Emphasise that these aren't available elsewhere and if they are, apply a discount to make them more attractive to your supporters.

It's advisable to offer several rewards priced around £20, as this is where a significant portion of pledges tend to come from. The remaining rewards should be distributed across various price points, ranging from £10 to £100, and include a couple of higher-priced rewards if applicable. If you aim to attract support from businesses or larger organisations, consider including a sponsorship opportunity as a premium reward.

Please make sure your rewards comply with our guidelines.

The following are prohibited from being offered as rewards on Crowdfunder:

  • Investments (other than in Community Shares set up via the Community Share product only), equity, returns, profit shares, loans or loan repayments, or any financial instruments or virtual currency.

  • Pornographic, sexually explicit or obscene material.

  • E-cigarettes, vapes, tobacco including nicotine products, pharmaceuticals, drugs or drug paraphernalia.

  • Firearms, weapons, knives, weapon accessories or replicas of weapons.

  • Manufactured products that don’t meet UK safety guidelines.

  • Any item, service or reward that is illegal to sell, offer, distribute or use in the UK.

Ready to get started? You can read our guide to creating and editing rewards, and if you can't see where to add rewards to your project, you may need to upgrade your project to a rewards project. You can request this by getting in touch with our Support team via our contact form: https://www.crowdfunder.co.uk/contact-us

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